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Warm Callbacks This Week
High-intent prospects who expressed interest and requested follow-up conversations. These leads are warm — prioritize callbacks during scheduled windows.
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All Leads
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NODE 0
Opening Hook
▼
"Hey {first_name}, this is Ashley with Cross Net. We're right here in Bedford, and we take care of the computers, the printers, the network, the security — everything tech-related — for small businesses. Who's handling all that for you right now?"
Vertical-specific hooks available for: Law, Accounting, Trades, Financial, Engineering, Production, Healthcare. Falls back to universal if no industry tag is set.
NODE 1
Compliance Disclosure + Qualification
▼
"Oh, I should mention — this call may be recorded for quality purposes. But yeah — how's that been going for you?"
Fires after the prospect's first response. Disclosure comes before the qualification question.
NODE 3
Value Proposition
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"What we do is we become your IT department. Everything tech-related — the computers, the network, email, printers, security, all of it — for one flat monthly fee. No hourly charges, no surprise bills. We've been doing it for over 25 years, and we've got 74 five-star reviews on Google."
Four versions: No Provider, Has Provider (Tolerating), Has Provider (Satisfied), Has a Guy. Ashley selects the correct version based on the prospect's response.
NODE 4
Objection Handling (8 objections)
▼
Already have IT: "We're not trying to get you to fire anybody today. A lot of the businesses that ended up coming to us just wanted a second opinion on what they were paying versus what they were getting..."
Cost question: "It depends on your setup — number of computers, what you're running, that kind of thing. It's a flat monthly fee so there are no hourly charges or surprise bills..."
Under contract: "Totally understand — I'm not asking you to do anything right now. What a lot of people do is just get a conversation on the books so when renewal comes up you've already got a comparison..."
+ 5 additional objection responses. Ashley exits to polite close after two unresolved objections.
NODE 5
Booking Bridge
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"It sounds like it might be worth having a quick conversation with someone on the team. It's really just 15 minutes — no pitch, no commitment. They'd just want to learn a little more about your setup and see if there's anything worth looking at. Want me to find a time that works?"
NODE 7
Polite Exit
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"No problem at all — if that ever changes, we're Cross Net, right here in Bedford. 74 five-star reviews on Google. I appreciate your time, {first_name}."
DNC List
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Hot Transfer
Transfer Number
Live rep number Ashley bridges prospects to.
Notifications
Meeting Booked
Alert when a prospect books a 15-minute call.
Spam Flag Detected
Alert when any outbound number is flagged.
Daily Summary
End-of-session recap sent by email.
System Error
Alert if any workflow fails.
Notification Email
Users
Ashish Samuel
ash@crossnetinc.com
Ernesto —
ernesto@crossnetinc.com